TEKTON, Erazem Svanjak s.p.

Tekton – from architectural prototypes to complete custom solutions

TEKTON, led by Erazem Svanjak, was founded at the intersection of architecture, technology and practical market needs. We spoke with Erazem about how 3D printing has grown from a study tool into an entrepreneurial opportunity, why quality alone is not enough, and the important role a supportive environment plays in the development of a young company. Today, TEKTON develops custom products and elements and gradually expands its range of technologies and services.

How did the idea for the company come about?

The idea for the company was born during my studies in architecture, when I first encountered 3D printing technology in a serious way. At first, I mainly printed models and prototypes, which allowed me to test spatial ideas faster and more accurately. For me as a creator, 3D printing was an extremely useful tool, as it allowed me more freedom in thinking and experimenting.

I quickly recognized that I could help companies and individuals in a concrete way by creating custom elements and products. Although I had not yet started a company due to my study commitments, I was already thinking about how I could use 3D printing to solve concrete challenges and create added value.

Where and how did you start?

After completing my studies, I got a job at a digital printing house, where, in addition to additional technologies and production processes, I also learned about the internal organization of the company, working with customers, and the course of business. This experience significantly influenced my decision to embark on my own path.

I opened an afternoon business, started offering design and 3D printing services, and acquired my first clients. At the same time, I acquired office space in the Koroška Online Business Incubator (MPIK), which allowed me to expand my activities, add equipment, and have a better working environment.

After a few months, I took the next step – quitting my full-time job and opening a full-time business so I could fully dedicate myself to developing the business and custom services.

The biggest surprise at the beginning was the importance of marketing. At first, I believed that the quality of services would be enough on its own, but I quickly realized that projects need to be actively presented, built visibility, and clearly communicate value to customers. Marketing still represents one of my biggest challenges today.

What was your breakthrough moment?

The turning point was working with a local company, which put me in touch with a very reputable Slovenian company. This was my first collaboration with an established brand and at the same time an important confirmation that even an individual at the beginning of their journey can work with large companies with professionalism, reliability and attitude.

This "small act" of support from a local partner and openness to cooperation opened the door to new opportunities and gave me a lot of confidence for the further development of the company.

Which mistake taught you the most?

The biggest lesson I learned was that I initially underestimated the importance of marketing and communication and devoted too little time to it. This experience clearly showed me that promotion is just as important as working on projects – without visibility, even the best solution won't reach the right customers.

What does the company look like today and where is it going next?

Over the next 12 months, the main goal is to expand the program by incorporating new technologies and production techniques that will not be limited to 3D printing. This will enable the development of more complex products and integrated solutions for clients. At the same time, we are exploring the possibility of establishing an online store to sell products of our own development, which would also upgrade the company towards our own products.

What advice would you give to an entrepreneur at the beginning of their journey?

I would advise them not to be afraid to start, even if it seems like there are many unknowns ahead of them. The first step is often the hardest. It is important to surround themselves with other entrepreneurs and mentors who can help with business development.

Emphasize communication and marketing, as they are key to the success of the company, because without a clear presentation of value, even the best product goes unnoticed.

Your motto?

“It’s important not to stop because things aren’t perfect or because you’re not quite ready. There’s always time for corrections and improvements – so start as soon as possible and persevere.”

TEKTON is an example of how expertise, technological curiosity and perseverance can transform into a growing company. In MPIK they found an environment that allows for the development of ideas, gradual growth and networking with the right partners – and today TEKTON is taking a step further, towards comprehensive, tailor-made solutions and a wider spectrum of technologies.

Connect:

MPIK Premises Role for MPIK Mentoring and consulting Events and workshops Blogs and materials Incubates

One of my first challenges was very practical - finding a suitable location for an office. I would like to highlight the support of MPIK-a who strives to create a stimulating environment for new entrepreneurs. Such support means a lot at the beginning, as it allows an entrepreneur to focus their energy on developing their idea and business.

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